The trailer for the new movie Concussion was released this week, and the 2-minute clip is already making waves across the head injury landscape (not to mention pro football’s landscape).

Will Smith will star as Dr. Bennet Omalu, the forensic neuropathologist who linked Chronic Traumatic Encephalopathy to head injuries in football after conducting autopsies on the brains of several NFL players. The movie, which hits theaters on Christmas Day, will tell the story of his struggle to warn athletes and the public of the dangers despite the NFL’s refusal to acknowledge those dangers or Omalu’s work. The film is based on a 2009 GQ article called “Concussions in the NFL.”

The ramifications for the NFL, which is not depicted in a flattering light to say the least, could be severe. Though it’s unclear what the fallout will be, the organization is in for some rough waters come December 25.

On the other hand, the film will go a long way toward throwing the spotlight on concussion issues for the general public. It will humanize a rather clinical issue to a broader audience, reviving head injury dialogue on a grand scale. If the stir caused by the trailer is any indication, the movie itself will push sports head safety awareness to an all-time high.

*Scientists have no conclusive evidence as to whether or how the reduction of g-forces during impacts reduces the number or degree of concussions and head injuries. GelDefender products provide supplemental padding as well as cooling and comfort benefits when used with helmets and caps. Participants in activities in which head impacts can occur should always use tested and approved helmets for protection. However, no helmet or supplemental padding can protect the user from all serious head or neck injuries that can result from impacts.